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AI Changed the Game.
What’s Your Next Move?

April 8th – 9th, 2027
Athens

Following two sold-out events, the AI in Marketing Conference returns to Athens this April for another 2-day experience; new perspectives, real-world insights, and hands-on learning!

AI is no longer just another tool in your toolkit. Join us and find out how people discover brands, how decisions are made, how marketing teams operate, and what it takes to stand out with the help of AI.

AI agents reshape customer journeys, search evolves beyond traditional rankings, and automation becomes part of everyday marketing operations.

What’s next?

  • Agents, Automation & the Future of Marketing Workflows
  • From AI Adoption to Business Impact
  • Customer Intelligence, Predictive Insights & Personalization
  • Creativity, Authenticity & the Human Advantage in the Age of AI

The AI in Marketing Conference 2027 brings together international experts, leading brands, marketing executives and creative thinkers.

Together, we’ll explore what’s changing, what’s working and what marketers should do differently.

Two days. New perspectives. Don’t miss it!


SEE MOREREGISTER

What you can look forward to


AI in Marketing 2027 is designed for marketing leaders who aren’t just keeping up with AI but building their edge with it.


A 2-Days Experience


  • Day 1 – April 8 | The AI Marketing Shift Strategy, Creativity & Business Impact
  • Day 2 – April 9 | The AI Marketing Lab Build, Experiment, Apply
Day 1 – April 8 | The AI Marketing Shift Strategy, Creativity & Business Impact

A high-energy conference; Strategic and inspiring keynotes, thought-provoking discussions, fireside chats, and award-winning cases from the Greek market; discover how AI is reshaping marketing.

Day 2 – April 9 | The AI Marketing Lab Build, Experiment, Apply

A hands-on, interactive learning experience; masterclasses, engaging fireside chats, and Ask the Expert sessions; explore AI tools, experiment with new approaches, and gain actionable knowledge you can put to work right away.


Key Highlights


  • Global and local experts: World-class speakers, global AI voices, and top Greek marketers on one stage.
  • Panels discussions: Engage in candid conversations that address the real challenges that marketers are navigating in the AI era.
  • Award-winning cases: A spotlight on top cases in the field; what works, why it worked, and what to take away.
  • Masterclasses that deliver: Join focused sessions to go deeper. From visionary thinking to in-platform know-how, you’ll leave with ideas you can apply Monday morning.
  • Elite networking: Build meaningful connections with CMOs, digital leads, creative directors, brand and marketing leaders.

SEE THE AGENDA
Meet the

International Speakers


-TBA-


Professionals from the Greek Market


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Who Will Be There


  • CMOs and Marketing Leaders
  • Digital and Brand Strategists
  • Performance Marketers and Campaign Managers
  • Creative Directors and Content Leads
  • AI Product Owners and MarTech Specialists
  • Agencies, Platforms and Tech Providers

BOOK YOUR SEAT

Reasons to Sponsor


Put your solution at the center of Greece’s most forward-thinking marketing audience.
As a sponsor, you’ll gain:

  • DIRECT ACCESS TO TARGET MARKET
  • BRAND AWARENESS
  • LEAD GENERATION
  • COMMUNITY ENGAGEMENT
  • NETWORKING
DIRECT ACCESS TO TARGET MARKET

Showcase Your Specialization

  • Showcase your expertise to the right audience.
  • Engage with your customers in an environment designed for meaningful interactions and relationship building.
BRAND AWARENESS

Boost Visibility

  • Enhance your brand’s visibility by leveraging the hybrid nature of our conference, offering both live and virtual promotion opportunities.
  • Connect your company with the conference’s content and audience, building trust and loyalty among your customers.
LEAD GENERATION

Identify Potential Customers

  • Locate and engage with potential customers in a setting optimized for networking and business development.
  • Utilize this opportunity to simplify the purchasing decision for your customers by showcasing your products and services in action.
COMMUNITY ENGAGEMENT

Join a Vibrant Business Community

  • Become an integral part of the business community related to your industry.
  • Create opportunities for the community to interact with your brand and strengthen your relationships with existing customers through active engagement and support.
NETWORKING

Connect with Decision Makers

  • Meet with executives and professionals who are influential in your industry and gather valuable insights into market needs and opinions regarding your offerings.
  • Mingle with fellow stakeholders and establish positive liaisons that can lead to boosting your company’s income and generating more brand advocacy

Explore Last Year’s Highlights


Express Your Interest


Fill out the interest form to be the first to know about ticket packages and sponsorship opportunities.


Audiovisual Support



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Catering Services


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Language Accessibility Sponsor


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Official Publication


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Contact Us


Tickets
Thanasis Konstantopoulos, T: 217 7776 228, E: tkonstantopoulos@boussias.com
 
Sponsorships
Iliana Kerpou, T: +30 217 7776 193, M: +30 6973 442 709, E: ikerpou@boussias.com
 
Content
Eliza Soufli,  Τ: 217 7776 218, E: esoufli@boussias.com
 
General Inquiries
Boussias Events, Ε: wecare.events@boussias.com

Boussias Events